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2025.10.30-11.1  中國?·?佛山潭洲國際會展中心

紙瓶聯(lián)盟再添大玩家，快消品可持續(xù)包裝是熱點

2021-11-25 08:00:00
The Estée Lauder Companies Joins Pulpex Partner Consortium to Develop Prestige Beauty’s First Widely Recyclable Paper Bottle
雅詩蘭黛公司加入 Pulpex 合作伙伴聯(lián)盟，開發(fā) Prestige Beauty 首款可廣泛回收的紙瓶
ELC is collaborating with leading companies to adapt and scale a first-of-its-kind, paper bottle technology to advance sustainable packaging solutions across industries
ELC 正在與領先公司合作，以適應和擴展首創(chuàng)的紙瓶技術，以推進跨行業(yè)的可持續(xù)包裝解決方案
NEW YORK, NY, November 16, 2021 – The Estée Lauder Companies (NYSE: EL) today announced that it has joined the Pulpex partner consortium, becoming the consortium’s first prestige beauty company to support the development of a recyclable paper bottle made from responsibly sourced pulp.
紐約，紐約，2021 年 11 月 16 日——雅詩蘭黛公司（紐約證券交易所代碼：EL）今天宣布，它已加入 Pulpex 合作伙伴，成為該聯(lián)盟首家支持開發(fā)由可持續(xù)紙漿生產(chǎn)的可回收紙瓶制成的知名美容公司。
Pulpex is a first-of-its-kind technology that creates bottles from wood pulp using FSC-certified renewable feedstocks from responsibly managed forests. The new paper bottle is designed to be widely recyclable in standard waste streams and will support The Estée Lauder Companies’ efforts to reduce the environmental impact of its packaging across the lifecycle.  
Pulpex 是首創(chuàng)的技術，它使用來自負責任管理的森林的 FSC 認證的可再生原料，用木漿制造瓶子。新紙瓶設計為可在標準廢物流中廣泛回收，并將支持雅詩蘭黛公司在整個生命周期內(nèi)減少包裝對環(huán)境影響的努力。
As a member of the Pulpex partner consortium, The Estée Lauder Companies joins a group of leading consumer packaged goods (CPG) companies, including Diageo, Unilever, PepsiCo, GSK Consumer Healthcare and Castrol, committed to developing the innovative paper bottle packaging. The goal of the consortium is to help ensure that the Pulpex bottle is quickly scaled and widely adopted across multiple product categories. The Estée Lauder Companies is the consortium’s first prestige beauty partner, with the opportunity to scale the Pulpex paper bottling technology across its brand portfolio.  
作為 Pulpex 合作伙伴聯(lián)盟的成員，雅詩蘭黛公司加入了包括帝亞吉歐、聯(lián)合利華、百事可樂、葛蘭素史克消費者保健和嘉實多在內(nèi)的一批領先的消費品（CPG）公司，致力于開發(fā)創(chuàng)新的紙瓶包裝（紙漿模塑紙瓶）。該聯(lián)盟的目標是幫助確保 Pulpex 瓶子快速擴展并在多個產(chǎn)品類別中被廣泛采用。雅詩蘭黛公司是該財團的第一個知名美容合作伙伴，有機會在其品牌組合中擴展 Pulpex 紙裝瓶技術（植物纖維模塑紙瓶）。
Scaling of this technology will support The Estée Lauder Companies efforts in driving progress towards its global sustainable packaging goals including the company’s latest commitment to reduce the amount of virgin petroleum plastic in its packaging to 50% or less by the end of calendar year 2030. The company has also committed to use responsibly sourced paper products whenever possible, with a goal of achieving 100% FSC-certified forest-based fiber cartons and 75-100% recyclable, refillable, reusable, recycled or recoverable packaging by 2025.  
這項技術的擴展將支持雅詩蘭黛公司努力推動其全球可持續(xù)包裝目標取得進展，包括該公司最新承諾到 2030 年年底將其包裝中的原生石油塑料量減少到 50% 或更少。公司還承諾盡可能使用負責任采購的紙制品，目標是到 2025 年實現(xiàn) 100% FSC 認證的森林纖維紙箱和 75-100% 可回收、可再填充、可重復使用、回收或可回收的包裝。
“Exploring alternative materials and more responsible concepts into our packaging design is a strategic imperative, but we know we can’t do it alone. Scaling innovation will be key to driving sustainable packaging solutions,” said Daniel Ramos, Senior Vice President, Global Packaging.  “At The Estée Lauder Companies, we’ve long understood the importance of partnership across industries in helping to drive meaningful change. Collaboration plays a significant role in achieving our ambition, and as part of the Pulpex consortium, we are proud to help advance solutions not only for our brands and consumers but also for the industry at large.”  
“在我們的包裝設計中探索替代材料和更負責任的概念是一項戰(zhàn)略要務，但我們知道我們無法單獨完成。規(guī)模創(chuàng)新將是推動可持續(xù)包裝解決方案的關鍵，”全球包裝高級副總裁 Daniel Ramos 說。“在雅詩蘭黛公司，我們很早就明白跨行業(yè)合作對推動有意義的變革的重要性。合作在實現(xiàn)我們的雄心壯志方面發(fā)揮著重要作用，作為 Pulpex 聯(lián)盟的一部分，我們很自豪能夠幫助我們不僅為我們的品牌和消費者，而且為整個行業(yè)推進解決方案。”
"Pulpex is fully committed to collaborating with partners across industries to create a more sustainable future,” said Scott Winston, CEO, Pulpex. “We are thrilled to partner with The Estée Lauder Companies as the first leader in beauty to join our consortium of leading companies working to create innovative packaging solutions that are better for both our consumers and the planet.”  
Pulpex 首席執(zhí)行官 Scott Winston 表示：“Pulpex 完全致力于與各行各業(yè)的合作伙伴合作，創(chuàng)造一個更可持續(xù)的未來。我們很高興與雅詩蘭黛公司合作，成為第一個加入我們領先聯(lián)盟的美容行業(yè)領導者。致力于創(chuàng)造對我們的消費者和地球都更好的創(chuàng)新包裝解決方案的公司。”
About The Estée Lauder Companies Inc.
The Estée Lauder Companies Inc. is one of the world’s leading manufacturers and marketers of quality skin care, makeup, fragrance and hair care products. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, Tommy Hilfiger, M·A·C, La Mer, Bobbi Brown, Donna Karan New York, DKNY, Aveda, Jo Malone London, Bumble and bumble, Michael Kors, Darphin Paris, TOM FORD BEAUTY, Smashbox, Ermenegildo Zegna, AERIN, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced and Dr. Jart+, and the DECIEM family of brands, including The Ordinary and NIOD.  
關于雅詩蘭黛公司
雅詩蘭黛公司是全球領先的優(yōu)質(zhì)護膚、彩妝、香水和護發(fā)產(chǎn)品制造商和營銷商之一。該公司的產(chǎn)品以品牌名稱在大約 150 個國家和地區(qū)銷售，包括：雅詩蘭黛、Aramis、倩碧、Lab Series、Origins、Tommy Hilfiger、M·A·C、La Mer、Bobbi Brown、Donna Karan New York、DKNY、 Aveda、Jo Malone London、Bumble and bumble、Michael Kors、Darphin Paris、TOM FORD BEAUTY、Smashbox、Ermenegildo Zegna、AERIN、Le Labo、Editions de Parfums Frédéric Malle、GLAMGLOW、KILIAN PARIS、Too Faced 和 Dr. Jart+，以及DECIEM 系列品牌，包括 The Ordinary 和 NIOD。
About Pulpex Ltd.
Pulpex Limited is a sustainable packaging technology company that offers the world's first patented, customisable, single-mould paper bottle made from sustainable pulp that can be recycled curbside. Pulpex Ltd is a collaboration between Pilot Lite Group and Diageo PLC. Pilot Lite is a pioneer and international leader in venture management who directly invest in and convert corporate IP into free-standing, revenue-generating businesses. Diageo is a global leader in beverage alcohol with an outstanding collection of brands sold in more than 180 countries around the world.

 

關于 Pulpex Ltd.
Pulpex Limited 是一家可持續(xù)包裝技術公司，提供世界上第一個獲得專利的、可定制的、單模紙瓶，由可在路邊回收的可持續(xù)紙漿制成。Pulpex Ltd 是 Pilot Lite Group 和 Diageo PLC 之間的合作。Pilot Lite 是風險管理領域的先驅(qū)和國際領導者，他們直接投資企業(yè)知識產(chǎn)權并將其轉(zhuǎn)化為獨立的創(chuàng)收業(yè)務。帝亞吉歐是酒精飲料領域的全球領導者，其卓越的品牌系列在全球 180 多個國家/地區(qū)銷售。 
上海國際植物纖維模塑產(chǎn)業(yè)展

2021.12.22-24

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